Life’s big questions: Is Bring Me the Horizon mainstream?

[youtube http://www.youtube.com/watch?v=ShYBjIfJX1A]

After the extremely controversial BMTH is significantly better than every band on metal archives combined post I was inspired. I was curious you see and I couldn’t think of any band better to use for the question; what is mainstream?  ‘Mainstream’ is a subjective as fuck term, and in hardcore and metal it usually means a wiki page w/ more than 6 sources and 50,000+ likes on facebook. But I am not as fickle. Instead we’re gonna analise the work from a currently 3.4 million times liked band on facebook. So… It’s Bring Me time ladies and gentlemen! But lettuce nawt hesitate, for a comparison of popularity I’ll use pop punk bands:

Scene popular: New Found Glory

Pop crossover: Fall Out Boy/ Blink 182

Full Mnstrm: Paramore/All Time Low

New Found Glory are a good example of a scene popular band, they’ve touched the mainstream like MTV and the such, they chart and their singles do a bit too but there fame is just underground. But it’s taken NFG years to be recognised fully. The 2010′s appears to be full of bands that are influenced by aspects of NFG, whether its Me vs Hero or The Story So far. They built their fanbase, thus means they are cool to rep “in the scene.”

[youtube http://www.youtube.com/watch?v=QfcLcDBII78]This is everything I want out of a standard pop punk music video. Big crazy ass crowds, singer all up in the camera and bottom line some stupid ass antics.

The crossover bands; you may not have seen it like me but I feel these bands aren’t really full mnstrm. They pushed out of the scene and got fame with others, but they’ve never been fully accepted throughout their careers. From Under The Cock Tree and Enema of the State sky-rocketed to popularity of bands that were already a commercial force within their scenes. But still they’ve had patches where their pop crossover just gained them more fans, rather than being this super huge band (via Folie à Deux and Neighbourhoods).

[youtube http://www.youtube.com/watch?v=mjlxH05PEcM] See this is some mother fucking punk rock my friends. And it’s catchy. I sure hope this shit sells…

And as for the full mnstrm bands out there. To any dude/dudette who checked out the Farro’s “Paramore just isn’t Christian enough any more” blog post it’s apparent that the band is the epitome of mnstrm. Being signed to a major record label from the start, writing catchy shit, starting off vry popular and only going higher from there. And the same goes for All Time Low, manipulating their musical style significantly to the point of actually being dance-pop because their label also got their testicles in the record contract.

[youtube http://www.youtube.com/watch?v=cDg5xhyS3js]A very good snippet of ATL before they descended into teen pop. (atleast not in a good way)

I feel the FOB comparison is the most justified, and to some extent you could say they’re the FOB of metalcore. A strong commercial force from day one because of band attractiveness, forward thinking style and polarising as hell reactions from people within their respected music scenes. Not to mention every ‘related artists’ the two bands have are usually only similar in terms of music scene. And much like FOB their fandom seems to crossover with people who don’t typically like hardcore/metal. Which is extremely weird for a heavy band.

Is BMTH a full mainstream band? Are they just really popular? Is this even a discussion or do you think BMTH are just mainstream-sellout-pussy-cunts? Shall we just bitch our little tits off in the comments?

About tr00 herper

My favourite genres are avant-grind, space skramz and post-Britpop
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43 Responses to Life’s big questions: Is Bring Me the Horizon mainstream?

  1. Greg says:

    found myself liking them more and more. visions is genuinely one of my fave songs atm. also after watching their lads on tour video they seem like funny guys.

    • GroundDweller says:

      Visions goes so fucking hard. <3 dat album. Lads on tour was p. cool as well although I could have done without watching Matt Nicholls take a shit, though…

  2. Postmodern Warfare says:

    BMTH is about as mnstrm as this kind of music can get. My idea of mnstrm is when I hear the song played at my local supermarket and I’m like ‘oh, this band is mnstrm now’, recently happened to me when I heard Breathe Carolina while I was shopping for cereal.

    Once I saw the video for 2nd Sucks on Channel V (Australia’s version of MTV) and was wondering if music that heavy had a place in the mnstrm world.

    In fact, in Australia heavy music SHOULD be mnstrm, you can rarely go to a shopping center on a Saturday without seeing some 16yrold altbro rocking a Parkway shirt

    • Jonnyfilth says:

      True dat
      Also PWD sells out 5000 cap venues p regularly…
      “Tatts / stretched anus / band merch / excessive unslicited opinion” is pretty much standard uniform of a massive chunk of our society these days…

      • C.Ninja says:

        :’(

        I wish it wasn’t so.

        • Sven_McSven says:

          So many fggts around that think they “rly love hardcore” coz they heard Boneyards or Karma once or something. When Winston (Winstan? idk) was on Spicks & Specks a whole bunch of kids started jocking them. I needed some extra strength buttcream after that :/

          On topic tho, agree with this post, BMTH was/is pretty much the go-to band for mnstrmrs when it comes to hardcore/metal. Plus, from 2008-2010 every alt bish, regardless of how much they actually like the music, frothed over Oli Sykes.

    • tr00 herper says:

      I will admit they have nearly hit the roof in terms of how much crossover they can do. All I believe they can do is convrt teh haterz then they will be the primary band in metalcore.

  3. Save Parker says:

    In Britania they prolly be

    • tr00 herper says:

      What is their popularity like in America? I figured still high.

      • cdmolenaar says:

        nah, I feel like heavier shit has fallen out of favor with kids. Gone are the days you would see middle school kids in shirts for BMTH and the like, now they all just jock boring indie music (via sarge’s predictions being 100% accurate)

  4. Jonnyfilth says:

    I like the part where you said analise

  5. Jonnyfilth says:

    When random fggts who listen to no other heavy music jock your band = you are mainstream.
    eg Parkway Drive in Australia attract thousands of random tradies and surferbros and other mnstrm buttholes who don’t listen to any other heavy bands. If that happens with BMTH in the UK then yes, they can rightfully be considered mnstrm.

  6. freftd says:

    bmth are bigger in america. than the UK. via the fact that weve had them in the scene since 04. so theyre not as new. they still do very well though

    • tr00 herper says:

      “via the fact that weve had them in the scene since 04″ I think you should research this band a bit more, how can they be in the ‘murican scene when they formed in the UK in 04.

  7. Wes Borland says:

    ‘Murkan here. BMTH, Parkway, etc. is pretty huge in my area via the closest city being a haven of scene kids who like to act hard.

  8. Purrrgz says:

    Graphical representation would improve this post.

  9. xFredSavagecorex says:

    I would say they’re bigger in the US, than over here in Brit-land. First reason being, you lot have a bigger musical market anyway. Secondly, the vast majority of Rock music (with the exception of a few ‘Indie-Pop’ bands) isn’t considered mainstream over here. Good example: When MCR’s single ‘The Black Parade’, charted in the top ten over here, all the rock press went mental because it was the first time a Rock track had made it that far in our charts, since The Offspring’s ‘Pretty Fly For A White Guy’.

    Sorry to burst you Ameri-bro’s weird assumption that Britain is a country in love with Rock music, but our market is generally geared towards Urban and Dance music.

    • xFredSavagecorex says:

      country in love with*

    • tr00 herper says:

      It is a bit sucky In Britain, the market for rock or ‘alternative’ in this country is pretty damn poo. It sells, but it drops off the charts quite quickly because bands can only rely on the 1st week sale buzz.

      e.g. Enter Shikari’s new album got to no. 4 on the main album chart, which is awesome but they lost to an album by Adele over a year after it’s been out. People still by that stuff by the truck loads.

      • xFredSavagecorex says:

        I didn’t even realise you’re a Brit lol. It sort of sucks, but at the same time, what would you rather grind to in a club: some obscure Power Violence track, or a nice ignorant dose of Dub?.

        • tr00 herper says:

          tr00, but I’m hoping KIGH, WATO, Deaf Havana and Natives make britrock big.

          • xFredSavagecorex says:

            I actually know a few of the members of WATO. I don’t think it’s gonna be different for any of those bands, since they’re all still touring in shitty little vans, even though they’ve been ‘famous’ for like five years (WATO and Deaf Havana in-particular)

            • tr00 herper says:

              WATO are trying to do too much too quickly. 3 albums in three years? Unless you literally the Beatles fast discography outputs like that aren’t welcomed. Also they don’t stand out because they are four attractive but fashion-wise are bland and don’t have a lot of proper rock star stories about drugs and bitches. Two things which help a lot for mainstream appeal.

          • SexHaver1987 says:

            I’d say Deaf Havana might have some crossover potential, especially with tracks like “The Past Six Years” and “Leeches”. I actually sent TPSY to a Danish clothing store’s Spotify account since they asked for additions to their otherwise pretty hipster-y playlists and they added it.

  10. Nils says:

    I dont think they are full mainstream. The next album is crucial. Oli sould date a semi famous bish to gain some pr.

  11. chekurpriv says:

    i know one person who likes bmth for the music
    most of their fans are girls who think oli is pretty

    but he is scrawny with tats so idgi

    • tr00 herper says:

      I have a few mates who like Bring Me for their music. Primarily because I can’t hold conversations with people who like music just because the band members are hot.

  12. Anonymous says:

    They kinda borderline on mainstream imo but aren’t quite there. Kinda like…idk, NOFX, but with moar chuggy breakdowns and scene guyz.

  13. GroundDweller says:

    Sort of mainstream, not quite Paramore level (who can headline festivals and tour at massive venues). I love Bring Me, they get metalfag butts hurting like few bands can and their last album There Is A Hell… (not typing out all of that; stupid title) was great. Also is it just me or does Oli look just a little like Sly Stallone back in the day now he has short hair? (no i’m not frumdk or high…)

  14. soss says:

    Life’s bigger question: do i give a fuck ? Seriously, where the fuck is D and the quality control on this site ?!

  15. Void Eater says:

    Nothing to say on the issue that hasn’t been said yet, but holy fuck that song is good.

  16. Anonymous says:

    What a dumb post

    • Latinoheat!!! says:

      hmm.. i c u have returned… welcome asshurt towelhead jew =] i see you’re from the middle east via the sand in ur vagina!

  17. Fuckface Unstoppable says:

    They’re a good band.

  18. ge5undhe17 says:

    Yeah I figure they’re mainstream. MTV lumps them in the ‘alt-rock’ pile with SOAD, Enter Sheepcurry and Korn

  19. Cort says:

    my views on BMTH from a brit who was there to witness the hype!

    well it was 05 / 06 i like many others was a skater boy. who’s definition of “hevy metal” was slipknot and metallic. i will say this… BMTH was an eye-opener to me. it was something id never heard before. almost over night kids had the oli sykes look. and the drop dead tshirts.
    i liked the fresh sound to the music and ill admit i thought i was hard if i played it off my phones loud speaker… i never dressed way way over the top like alot of those kids “you can check ma myspace”

    long story short they where mainstream for the life span of “Count your blessing” and the first year of suicide season.

    all the kids who worshiped oly sykes now listen to shit dub step and try ever so hard to dismiss there evolvement in that life style. i and a handfull of friends actuly still listen to metal / hardcore / pop punk.

    but BMTH are no longer mainstream. i would put them in the FOB / BLINK category.

    correct my spellings call me a n00b or whatever it is you internet “tr0llz” do.

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